Tuesday, February 4th

1:30pm – 2:00pm


The GOED team is pleased to welcome everyone to Barcelona and GOED Exchange 2020.

2:00pm – 3:00pm

Opening Keynote: What Their Google Searches Say about Your Potential Customers (Sponsored by Golden Omega)

Seth Stephens-Davidowitz, New York Times best-selling author of Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are, and former Google data scientist, will present a unique look at the human psyche by exploring how peoples’ Google searches show what they’re really thinking. From groundbreaking insights into consumer behaviors and choices on everything from race, politics, economics and sexuality — plus customized research on health and wellness and omega-3s, and a look into the methodology and tools he uses to gather these insights — Dr. Davidowitz’s presentation promises to shine a unique light on consumer thinking that can help businesses think differently about how to approach consumers.

3:00pm – 3:45pm

Coffee Break and Book Signing

Join us for coffee and networking, along with a book signing by Dr. Davidowitz.

3:45pm – 4:45pm

Historical Perspectives on Omega-3s

This presentation is meant to set the stage for the conference theme of “growth” by providing a retrospective look from industry experts on developments that have brought us to where we are today. Our speakers will offer two very different and unique perspectives on the evolution of the omega-3 industry, one from the perspective of the challenges of linking science and policy through the years, and the other, a look at how the industry has evolved in terms of the measurement and analytical tools that are so important to maintaining our quality persona and consumer trust.


Historical Perspectives: Linking Science and Policy

Dr. Tom Brenna, Professor of Pediatrics, Chemistry and Human Nutrition, University of Texas-Austin; and Professor Emeritus, Cornell University, Ithaca, NY USA

Scientists are instrumental when it comes to influencing science-based policy. Dr. Tom Brenna, a longtime omega-3 researcher and past president of the International Society of the Study of Fatty Acids and Lipids, will talk about how his group’s research contributed to the US FDA’s approval of DHA for use in infant formula and about his work on the 2015 U.S. Dietary Guidelines Advisory Committee (DGAC).

The History and Future of the Omega-3 Sector from the Perspective of Development in Analytical Instrumentation

Terje Aasoldsen, Samsi AS, Trollaasen, Norway

Terje Aasoldsen has been installing analytical equipment and setting up laboratories for the quality control of marine oils for over three decades. He not only has a unique perspective on the historic development of the omega-3 sector but has literally been instrumental in the methods and capacities that GOED members are currently familiar with. In this presentation, some big trends and important events over the past decades will be highlighted. Based on current projects, Terje will also present his ideas and views on some of the future directions our sector may take.

4:45pm – 5:15pm

Omega-3 Clinical Study Database Debut

For the past several years, GOED has been working on the creation of a one-of-a-kind database cataloging every human study on EPA and DHA omega-3s. This clinical study database is now in the midst of Phase 2 data extraction, which will allow us to filter and search the more than 4000 studies according to demographics, dosage, intervention and outcome, and will soon be made available to the world. Whether you’re interested in claims substantiation, a rebuttal of the latest negative headline on omega-3 science or highlighting the gaps in research as you plan your next scientific study, this database is your answer and GOED Exchange attendees will get a sneak peek into the inner workings of the infrastructure.

6:30pm – 8:00pm

Join Us for our Opening Reception (Gaudi foyer)

Wednesday, February 5th

8:30am – 10:00am

Innovations, Consumer Insights and Market Dynamics: Keys to Stimulating Growth in the Omega-3 Category (Sponsored by BASF)

Stimulating new growth in the global omega-3 market is key to future success in the sector, and understanding the drivers that can impact that growth are crucial in a relatively mature market. This session will provide a market analysis of the global market for omega-3s, with a focus on trends that may be impacting growth — new product launches, marketing claims, delivery forms, changes in consumer behaviors toward health and wellness products, etc. — and the key insights necessary to move the needle for omega-3 sales. The presentation will provide a contextual comparison of the markets in Asia Pacific, North America and Europe, and will include actionable insights that attendees can use to stimulate new growth in their businesses.

10:00am – 10:30am

GOED Committees Overview

A whirlwind tour through GOED's four committees (Communications, Regulatory Affairs, Science and Technical).

10:30am – 11:00am

Coffee Break

Network with fellow attendees and visit event sponsors in the Gaudi conference foyer.

11:00am – 11:30am

Featured Speaker: Dosage Matters

A groundbreaking research paper correlating omega-3 dose-response has been submitted for publication in Mayo Clinic Proceedings. This presentation, by co-author and respected cardiologist Dr. Chip Lavie, will highlight the key elements of the research and discuss the clinical implications for healthcare providers everywhere. 

11:30am – 1:00pm

Focus on the Brain

Speakers will include a prominent researcher in the field of  depression, an expert on the role of omega-3s in psychiatric disorders and cognitive health and the co-author of a study on how omega-3s can impact control over aggression.

Omega-3s, Neural Networks and Mental Health

Dr. Robert McNamara, Professor of Psychiatry and Neuroscience, University of Cincinnati College of Medicine

A body of evidence has implicated dietary deficiency in omega-3s in the pathophysiology and etiology of common psychiatric conditions, including major depressive disorder, bipolar disorder and attention deficit hyperactivity disorder. Dr. McNamara will provide an overview of recent neuroimaging findings that suggest that omega-3 deficiency may contribute to mental health problems by reducing connectivity in neural networks that regulate emotions.

ISNPR Practice Guidelines for Omega-3 Fatty Acids in Depression

Dr. Kuan-Pin Su, Professor of Psychiatry and Neurosciences, China Medical University, Taichung, Taiwan

Depression is a growing concern in countries around the world. Dr. Su will review the clinical research investigating the benefits of omega-3s for major depressive disorder as well as provide an update on the Practice Guidelines for Omega-3 Fatty Acids in the Treatment of Major Depressive Disorder from the International Society for Nutritional Psychiatry Research.  

Omega-3s and Aggression Control

Dr. Philippe Arvers, MD, PhD, University of Grenoble-Alpes 

Experimental studies demonstrating a role for omega-3s in behavioral control in the general population are scarce. In this presentation, Dr. Philippe Arvers, a clinician with profound experience in public health and behavioral psychology, will present work published in the journal Psychiatry Research, which suggests a role for omega-3 intake and control over physical aggression.

1:00pm – 2:00pm


Join us in Gaudi 1 and 2 for lunch with your fellow attendees.

2:00pm – 3:30pm

The “C”s of Change: Omega-3 Policy in College, Canada and China (Sponsored by DSM)

Although it’s so important to effect policy change at local and global levels, the connection between omega-3 science and policy change is not always an easy one to forge. Similarly, understanding and navigating the regulatory environment in a given geography can be fraught with challenges. This session will showcase a success story at the local level — collegiate sports in the US — highlight a case study of policy change in motion in the Canadian government, and offer an analysis of the ever-changing regulatory landscape in China with an emphasis on health food registrations and filing requirements.

Research & Policy:  Omega-3 Fatty Acids in College Athletics

Dr. Jonathan Oliver, Senior Associate Athletic Director of High Performance, Army West Point Athletics

Dr. Oliver will share his research conducted in a number of a sports examining the potential neuroprotective role of omega-3s in sports-related head trauma and how that research contributed to a grass roots effort to remove omega-3s from the impermissible list of the National Collegiate Athletic Association (NCAA), an organization that has oversight of North American university athletic programs.

Exploring the Path to a Recommended Intake in Canada and the US

Dr. Richard Bazinet, Associate Professor and Canada Research Chair in Brain Lipid Metabolism, University of Toronto

Lipid scientist Dr. Richard Bazinet, the current president of the International Study of Fatty Acids and Lipids (ISSFAL), has communicated with policymakers about the benefits of omega-3s for brain health, including Codex delegates in Africa and in his home country of Canada. Dr. Bazinet has been instrumental in helping to organize an omega-3 Dietary Reference Intake (DRI) workshop in Canada, which takes place in December 2019, for which he will provide an update.

Understanding the Chinese Regulatory Environment

Cathy Yu, General Manager-Food Division and Senior Food Regulatory Consultant, CIRS Group

Getting an omega-3 product approved in China can be a challenging and mysterious process. Ms. Yu will help decipher Chinese regulations and registrations, the changes expected to the “Blue Hat” approval process and the latest in health claim developments under the new SAMR infrastructure.

3:30pm – 4:00pm

Coffee Break

4:00pm – 5:15pm

Omega-3s And…

As the theme of this year’s GOED Exchange is “growth,” this session will take a look at potential new areas of growth by combining omega-3s with other synergistic ingredients. We’ll showcase four ingredients that have a ‘story’ to tell about why a combination product might make sense. From Vitamin K and choline to the somewhat controversial CBD or tried-and-true carotenoids (but they’re not just for eye health!), listen to speakers from the relevant ingredient suppliers help you think about new ways to expand your business.

Omega-3s and Choline

Thomas Druke, Marketing Director, Balchem Human Nutrition

Omega-3s and Vitamin K

Gunilla Traberg, Director Sales, NattoPharma

Omega-3s and Carotenoids

Brian Appell, Marketing Manager, OmniActive Health Technologies

Omega-3s and CBD

Melody Harwood, Director of Scientific and Regulatory Affairs

7:00pm – 11:00pm

Gala Awards Dinner (Casa la Llotja de Mar)

Thursday, February 6th

9:00am – 9:30am

The Changing Medical Paradigm: How Tele-Medicine is Affecting the Patient/Doctor Conversation

By 2020, 50% of interactions with doctors in the US will be virtual. What does this mean for the omega-3 industry as it looks to educate healthcare practitioners of the future? Dr. Femke Ellens, MD, medical director of Teladoc Health, a global virtual care provider that provides online and on-the-phone medical advice to consumers around the world, will provide a look into this world. The presentation will highlight changes in consumer preferences for lifestyle medicine vs. sick care; how the patient-doctor dynamic is changing with the rise of telemedicine; and how things differ from culture to culture. Dr. Ellens will also highlight the changing vocabulary in medical conversations today and look at how technology is evolving past the traditional “Hippocratic concept of medicine.”

9:30am – 11:00am

Beyond Supplements

While the dietary supplement market is the largest global end use market for omega-3s, there are more markets to be considered as we focus on growth opportunities, and this session focuses on the world beyond supplements. Featuring experts on pharmaceuticals, pet foods and cell-based omega-3s, this session promises to provide new avenues of exploration for omega-3 companies.

Omega-3s in Pharmaceutical Applications | Adam Ismail, Chief Strategy Officer, KD Pharma

EPA and DHA omega-3s have seen success in pharmaceutical forms since the introduction of Epadel and, more recently, Omacor/Lovaza and Vascepa. But this is only the tip of the iceberg, with dozens of omega-3- based pharmaceuticals in the drug discovery pipeline. Learn more about the companies involved, the omega-3 forms and the potential indications targeted by this game-changing research.

Omega-3 in Animal Nutrition | Dr. Mark Griffin, Consultant

In animal nutrition, the two biggest users of EPA and DHA are salmon feed and pet food, and both have major growth potential going forward. In the case of the former, the potential high volume needs of the market, and interest from both fish and non-fish sources, will have an impact — still to be determined — on omega-3 businesses focused on human nutrition. In the area of pets, trends in product R&D and omega-3 ingredient offerings are influencing the evolution of the market. Dr. Griffin will provide an analysis of both market areas, looking at opportunities, threats and the overall effect on the world of omega-3s.

Cell-Based Omega-3s: A New Cell-Based Technology for Omega-3 Applications | Andres Montefeltro, CEO & Co-founder, Cubiq Foods

Cubiq Foods is working in specialty fats, like omega-3 (DHA), microencapsulation and structured fats, to address the needs of the food sector in its searching for a healthier nutritional and functional product profile. The presentation will focus on the developments in cell agriculture to produce omega-3 (DHA enriched) and vegan structured fats (SMART fats) to replace animal fats, saturated vegetable fats and as a vehicle to deliver the microencapsulated omega-3 in food. Mr. Montefeltro will also cover the next generation “Blend animal + vegetal food products” as a platform to incorporate omega-3 in meat and dairy products.

11:00am – 11:30am

Coffee Break

11:30am – 1:00pm

Interactive Session: Sensory Standards for EPA & DHA Oils

The sensory properties of edible oils are a key aspect to consider in product development and customer acceptance, as sensory attributes can vary substantially and determine an oil’s use in different types of products.  A collaboration of omega-3 companies in Norway has been developing a sensory classification for marine oils with a well-founded connection between an oil’s chemical properties and a quantifiable sensory perception. In this session we’ll cover how the sensory properties of oils are studied, and the implications for finished product development, as well as explain the new standard and how it can complement a marine oil certificate of analysis with a rating of the sensory quality of a fish oil or concentrate. The session will include an interactive tasting experience of omega-3 oils for all attendees.

Sensory Quality Standards for Marine and Vegetable Oils

Erminio Monteleone, Full Professor of Sensory Food Science, University of Florence 

Prof. Monteleone will provide an overview of sensory evaluation of oils focusing on two aspects: the development of a sensory standard to be used in quality control and how to approach consumer perception and acceptance of oils including cross cultural differences.

The Norwegian B2B Sensory Standard for Fish Oils

Wenche Emblem Larssen, Senior Scientist, Møreforskning

Ms. Emblem Larssen will introduce the development and specifics of a new Norwegian sensory standard for EPA/DHA oils, which was created by a consortium of marine oil companies and specialists from academia. She will explain how a sensory standard can complement a certificate of analysis with a rating of the sensory quality of a fish oil or concentrate. She will also coordinate an interactive tasting session for all attendees, in which the sensory standard is put to practice.

1:00pm – 2:00pm

Lunch and FC Barcelona jersey raffle announcement

2:00pm – 3:00pm

Spotlight on Peru (Sponsored by TASA)

An integral country in the world of omega-3s is Peru. Home to the world’s largest single in-country fishery, harvesting hundreds of thousands of metric tons of anchovy per year for the majority of omega-3 supplements on store shelves, Peru is sometimes an enigmatic link in the supply chain. This session will seek to demystify the region and provide background on the evolution of anchovy biomass, the fishery’s catch and quota system, changes in production and EPA/DHA yields and how these changes impact the worlds of feed versus food. Also covered will be SNP’s recent sustainability report — a first in the world — and the progress toward MSC certification.

3:00pm – 3:30pm

Omega-3s and the Elite Athlete—Perspective from FC Barcelona’s Nutrition Team

Omega-3s have potential in the area of sports nutrition, and research, while still emerging, looks promising. One group of elite athletes, the players on the FC Barcelona futbol club, are experiencing the benefits of omega-3s firsthand. Dr. Antonia Lizarraga is a sports nutrition researcher at the University of Barcelona and head of the nutrition department for FC Barcelona working with nutritionist Mireia Porta. They will provide a background on the training and nutritional requirements of the elite athletes they work with — including futbol (men and women), basketball, futsal, hockey, and handbol players —  and the philosophy behind incorporating omega-3s into the nutritional regimen. They will also share the nutritional strategies used for situations like injury protocols, inflammation reduction or exercise recovery.

3:30pm – 3:45pm

Closing Comments

3:45pm – 4:30pm

Closing Cava Reception—A Toast to the Completion of GOED Exchange 2020