Innovations, Consumer Insights and Market Dynamics: Keys to Stimulating Growth in the Omega-3 Category (Sponsored by BASF)
8:30am – 10:00am / Wednesday February 5th
Stimulating new growth in the global omega-3 market is key to future success in the sector, and understanding the drivers that can impact that growth are crucial in a relatively mature market. This session will provide a market analysis of the global market for omega-3s, with a focus on trends that may be impacting growth — new product launches, marketing claims, delivery forms, changes in consumer behaviors toward health and wellness products, etc. — and the key insights necessary to move the needle for omega-3 sales. The presentation will provide a contextual comparison of the markets in Asia Pacific, North America and Europe, and will include actionable insights that attendees can use to stimulate new growth in their businesses.